DESIGNER
DSC01458_edit.jpg

Intenza NEW

Intenza

A 40’x80’ booth for the IHRSA (International Health, Racquet & Sports Club Association) show. Intenza wanted an inviting booth, where attendees are able to come, relax and have refreshment in the lounge area.

The main goal of this booth was to have people come into area of the booth to relax and initiate a conversation with company’s representations about their products. To get to the lounge in the booth, attendees would have to walk through an area with products on displayed hoping that will increase their time in the booth and interact more with the products, enhancing the brand experience.


view_1-1_121916.JPG
view_4-1_121316.JPG
view_4-1_121916.JPG
view_8-1_121416.JPG

With so many companies at the show hall Intenza are competing with, a simple yet impactful wayfinding sign with the brand would be ideal to draw attention. It would stand out from the rest as it would be one of the largest and prominent signage in the show hall.

DSC01462_edit.jpg
DSC01458_edit.jpg
DSC01474.JPG
DSC01468.JPG